15 Brand Minutes With…Ekaterina Walter (Brand ManageCamp Vlog #5)


Welcome to episode #5 of the Brand ManageCamp Vlog – “15 Brand Minutes With…”!

In this edition, Ekaterina Walter (best-selling author of “The Power of Visual Storytelling” and “Think Like Zuck,” Global Evangelist at Sprinklr, and speaker at Brand ManageCamp 2016 this September in Las Vegas) gives marketers a great deal to think about, including:

  • What we can learn from REI about living our values and loving your customers AND your employees.
  • Why Heart Marketing is more impactful than Head Marketing – and two examples of marketing from Thai mobile company TrueMove H that are nearly guaranteed to make you cry. (“Giving Is The Best Communication” and “Compassion Is True Communication“)
  • 7 apps/tools you should be using right now
  • Books you should be reading
  • The 1 thing marketers should do MORE.
  • The 1 thing marketers should do LESS.
  • A bonus round IN RUSSIAN!
  • And more!

All this takes place in just 15 minutes, so it is perfect for the busy marketer (or just anybody with a short attention span :).

I hope you enjoy this episode of “15 Brand Minutes With…”  More coming your way soon!

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