Welcome to episode #9 of the Brand ManageCamp Vlog – “15 Brand Minutes With…”! In this edition, Dr. Julie Williamson (Chief Growth Enabler of Karrikins Group, best-selling author of “Matter: Move Beyond The Competition, Create More Value, And Become The Obvious Choice,” and Brand ManageCamp 2016 speaker) gives marketers a great deal to think about, including: How Rent The Runway is expertly capitalizing on society’s trend towards non-commitment. How GE is attacking one of the biggest problems businesses face today – how to attract the right talent. What Aerie, Michael Strahan, and Cindy Crawford can teach us about succeeding with authenticity. Julie’s secret for keeping her mind and body alert while working (hint – it involves a Geek Desk). The app that keeps you in the know about the people on your calendar: charlie. Two books you have probably NOT read that you DEFINITELY should: “Extraordinary Popular Delusions and The Madness Of Crowds” by Charles Mackay and “The Social Construction of Reality” by Peter Berger and Thomas Luckmann The one restaurant Julie recommends you visit if you are visiting Denver – Bistro Vendome. And more! All this takes place in just 15 minutes, so it is perfect for the busy marketer (or just anybody with … Continue reading 15 Brand Minutes With…Dr. Julie Williamson (Brand ManageCamp Vlog #9)