Live-Stream Deep Dive: Justin Foster and Emily Soccorsy – “The 5 Essentials of Becoming a Soulful Brand”
April 23 @ 1:00 pm - 2:00 pm EDT
Emily and Justin are the co-founders of the intrinsic branding firm, Root + River. They are also the co-authors of “Rooting Up: Essays on Modern Branding”.
A brand is no longer a shiny illusion or a carefully constructed image. A brand is the collective experiences of everyone that the brand touches. It is real feelings, real stories, real people. When done right, a brand becomes a spiritual experience. It is the sincere, authentic and socially aware brands that are earning the precious resources of attention and trust.
In this exclusive live-stream with ManageCamp CEO Len Herstein, Emily and Justin will cover the 5 essentials for becoming a soulful brand that effectively competes in the marketplace through ethical, humanistic branding and marketing practices.
We will be discussing how to:
Join us live so that you can participate in the conversation – or watch it on-demand at your convenience.
This event is only open to Brand ManageCamp University members. If you are not already a member, sign up today here.